About us
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Stacey Brimhall
Stacey BSN RN is a career healthcare professional with 20+ years of experience managing skilled nursing, hospice, and assisted living.Â
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Stacey has an education background focused on teaching effective processes, problem solving and compliance.Â
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Stacey translates these skills into coaching and consulting to provide expert solutions.Â
Stacey Brimhall BSN RN
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Founder/ Executive Coach


Apollonia s a seasoned Lead Consultant with 15 years of nursing experience in geriatric care and staff education, recognized for advancing care quality and supporting organizations in delivering exceptional senior care.
Apollonia Williams MSN RN
Celina Arana
Celina has dedicated her career to senior living, bringing extensive industry knowledge and a friendly face.. As ClearDirection’s Director of Marketing, she focuses on building meaningful relationships, strengthening brand presence, and sharing the company’s mission of advancing care quality and workforce excellence across assisted living and long‑term care organizations.